Karai
providing a unique experience in your local ramen shop
Project Overview
Karai is the hypothetical rebranding of Raku Ramen, a local ramen restaurant in San Luis Obispo, to create a comprehensive branding and identity system from scratch as well as a new business strategy. With this rebrand I focused on modernizing the brand and designing applications that would catch people's attention. Print, digital and 3D applications included.
Role
Branding
Logo Design
Motion Graphic
Logo Design
Motion Graphic
Tools
InDesign
Illustrator
Photoshop
Illustrator
Photoshop

FAMILY OF MARKS



BUSINESS SYSTEM



APPLICATIONS

STANDARDS MANUAL